Smarter Marketing Starts Here

We’re a forward-thinking consultancy ready to shake up the digital marketing world. By integrating AI into marketing strategies, automation, and execution, we help small businesses tap into the power of AI tools to boost their online presence and drive growth.

How we can help

AI-Enhanced Digital Marketing

AI-Driven Strategy

Data-led marketing plans that use machine-learning insights to predict trends, pinpoint opportunities and maximise ROI.

Customer Research

Persona building, surveys, and interviews using AI Research Agents to reveal what your customers need—and where your marketing should meet them.

AI Tool Integration

A thorough audit of your existing tech stack and tools, along with recommendations for AI tools, ensures your team can work smarter, not harder.

Creative Content Design

AI-assisted blog posts, e-mail marketing, videos and social content—crafted and refined by Lisa to resonate and convert.

Social Media Marketing

Audits, content calendars, scheduling tools and sentiment tracking to build a stronger, more engaged community.

Agentic AI Solutions

Bespoke AI “agents” that can draft reports, answer customer queries, and take repetitive tasks off your plate.

About Charisma Digital

A Modern Consultancy for a Smarter Marketing World

Charisma Digital is led by Lisa Byrnes, a seasoned digital marketing consultant with over two decades of experience across publishing, e-commerce, advertising, and digital transformation.

Lisa brings together the power of human creativity and emerging technologies to help brands stay relevant, efficient, and profitable in today’s fast-changing digital world.

Whether you’re looking to grow your reach, boost conversions, or save time using AI—Charisma Digital offers strategic, practical marketing solutions tailored to your goals.

© armmypicca, 123RF Free Images

People we have worked with

What clients have to say

Lisa was instrumental in developing and promoting The Sisters wine brand. Her enthusiasm, digital marketing expertise, and creative ideas boosted brand awareness through campaigns, events, and initiatives.
Lisa showcased excellent marketing skills and a proactive approach. Her efforts in managing social media and the website boosted community engagement. Highly recommend Lisa for driving any project forward!
Rob Wadell
Director at Waddell, Speaker, Olympian, ONZM
Lisa is a passionate and committed digital professional who thrives on learning, innovating, and challenging the status quo. Her dedication and leadership have been invaluable, making her both a reliable and exceptional team member.
Jenene Crossan
Digital Entrepreneur
A highly skilled social media expert with deep platform knowledge, exceptional digital strategy skills, and the ability to drive success for businesses of any size. An amazing talent and one NZ businesses need in the digital age
Jane Stanley
CEO, Hearts & Sciences
Lisa is a skilled digital marketer with expertise in social media, content, and email marketing. Lisa consistently delivered high-quality work and was a valuable asset to the team.
Lisa is a consummate professional and is truly excellent at what she does. We have been very happy with the work that she has undertaken for Greenwoods Corner Epsom Business Association, and we would not hesitate to recommend her.
Dominique Bonn
Greenwoods Corner Epsom Business Association

Pioneering the Future of Digital Marketing

Are you a small business without the resources for your own digital team?

We’re not your average digital marketing agency. At Charisma Digital, we mix strategy, creativity, and AI innovation to help small businesses in New Zealand thrive. Think of us as more than just consultants—we’re your partners, here to help you navigate the digital world with the latest AI tech.

Innovation

Pushing boundaries with smart AI solutions and bold, forward-thinking ideas.

Tailored Strategies

Tailored solutions crafted to bring your unique business goals to life

AI Tools

Cutting-edge AI technology designed to boost performance and your ROI.

Navigating Your Brand to Digital Success

Whether your aim is elevating brand visibility, cultivating qualified leads, or amplifying online sales, we're here with visionary strategies to drive tangible outcomes.

Ready to Supercharge Your Digital Presence?

Join hundreds of businesses that have transformed their marketing with our AI-powered solutions. Experience the future of digital marketing today.

Businesses we are proud to have have worked with

Contact Us

Let’s Turn Your Digital Goals Into Reality

Secret Link
Insights at the intersection of AI and marketing

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